The impact of marketing mix  elements on customer-based brand  equity: Special reference to licensed  commercial banks in Sri lanka

dc.contributor.author	Dhanushanthini, A.
dc.date.accessioned	2021-04-19T09:50:51Z
dc.date.accessioned	2022-03-09T18:47:34Z
dc.date.available	2021-04-19T09:50:51Z
dc.date.available	2022-03-09T18:47:34Z
dc.date.issued	2016
dc.identifier.issn	2478-1126
dc.identifier.uri	http://drr.vau.ac.lk/handle/123456789/2529
dc.language.iso	en	en_US
dc.publisher	University of Jaffna	en_US
dc.title	The impact of marketing mix elements on customer-based brand equity: Special reference to licensed commercial banks in Sri lanka	en_US
dc.type	Conference paper	en_US