Browsing Department of Management and Entrepreneurship by Document type "Conference full paper"

Browsing Department of Management and Entrepreneurship by Document type "Conference full paper"

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  • Automated usability testing: Analysing asia web sites 
    Rukshan, A.; Baravalle, A. (University of Kelaniya, Sri Lanka, 2012-11-30)
    Web usability is continuing to be a pressing problem. For number of years researchers have been developed tools for doing automatic web usability testing. This study uses our own PHP, and MySQL based tool AWebHUT: Automated ...
  • A Comprehensive Introduction to Convolutional Neural Networks: A Case Study for Leaf Image Classification, 
    Satheeskumar, T.; Selvarajan, P. (South Eastern University of Sri Lanka, 2023)
    Most of the today’s new and innovative artificial intelligence applications are based on the artificial neural types of networks to capture, interpret and analyze various kind of data. A Convolutional Neural Network is a ...
  • Cross-Cultural Web Design Guidelines 
    Rukshan, A.; Thompson, N.; Murray, D. (ACM, 2017-04-04)
    Adapting web pages to cultural preferences has been shown to improve communication effectiveness. However, the lack of a set of research-based web design guidelines or best practices renders the creation of culturally ...
  • Cross-Cultural Web Usability Model 
    Rukshan, A.; Thompson, N.; Murray, D. (Springer, Cham, 2017-10-04)
    Research shows that different user interfaces are needed for successful communication with different cultural groups, yet studies on cross-cultural website usability are limited. This research works towards creating a ...
  • Evaluation of Altruistic and Distributed Leadership: A Symbiosis, 
    Selvarajan, P.; Senarathna, W.A.N.M.; Vethanayagam, T. (Chartered Institute of Personnel Management, 2024)
    The study attempts to investigate the interrelationship between altruistic and distributed leadership. Since most of the organizations have lack of these leaderships, this study intended to explore the characteristics of ...
  • Exploring the Coolhunting Market Research in Sri Lankan Perspective 
    Selvarajan, P.; Fernando, P.J.L.R. (Sri Lanka Institute of Marketing, 2023)
    Coolhunting is a market research methodology that seeks to predict future trends; the term refers specially to marketing aimed at teenagers and the fashion world. Cool hunters utilize both overt and covert methodologies. ...
  • Factors Influencing Adoption of Digital Marketing by the Supermarkets in Sri Lanka 
    Jayamali, M.D.R.; Rukshan, A.; Kajanthy, V. (AIS Electronic Library (AISeL), 2023-12-02)
    Digital marketing is quickly becoming more popular for product sourcing, allowing businesses to engage with customers and gain a competitive edge. In an ever-changing business environment, supermarkets need to create a ...
  • Human Resource Management Practices and Corporate Entrepreneurship; an Empirical Study in Sri Lankan SMEs 
    Mathushan, P.; Pushpanathan, A. (Sri Lanka Forum of Entrepreneurship, 2022-03-25)
    Entrepreneurial activities are regularly started and completed by people inside the firms. Firms by themselves sit idle. Most aggregate activities that occur inside organizations combine their exercises. During the last ...
  • An ICT-based real-time surveillance system for controlling dengue epidemic in Sri Lanka 
    Rukshan, A.; Miroshan, A. (Faculty of Management Studies and Commerce, University of Jaffna, 2014-05-16)
    Dengue is a notifiable communicable disease in Sri Lanka since 1996. Dengue fever spread rapidly among people living in most of the districts of Sri Lanka. The present notification system of dengue communicable diseases ...
  • Mediated Mediation Model to Examine the Nexus among Entrepreneurship Skills, Entrepreneurship Attitude, Entrepreneurship Intention and Start-up Preparation of the Undergraduates in the Selected Universities in Sri Lanka 
    Pushpanathan, A.; Thevanes, N. (aculty of Management Studies and Commerce, University of Sri Jayewardenepura, Nugegoda, Sri Lanka, 09-12-21)
    This study investigates the relationships among entrepreneurship skills, entrepreneurship attitude, entrepreneurship intention, and start-up preparation. Researchers have designed a conceptual model and constructed ...
  • Natural Language Web Interface for Database (NLWIDB) 
    Rukshan, A.; Rukshan, P.; Mahesan, S. (SEUSL, 2013-07-07)
    It is a long term desire of the computer users to minimize the communication gap between the computer and a human. On the other hand, almost all ICT applications store information in to databases and retrieve from them. ...
  • A quantitative approach to usability evaluation of web sites 
    Rukshan, A.; Baravalle, A. (University of East London, UK, 2011-01-01)
    Web usability arose as research field at the very beginning of the Internet era. The term "Internet" was formally defined in October 1995; nevertheless Nielsen wrote his first article on web usability in May 1995, and ...
  • Sri Lanka’s Unique Edge in MICE Tourism: A Conceptual Exploration 
    Rukshan, A.; Ranaweera, H. (Sri Lanka Institute of Marketing, 2025)
    MICE tourism - encompassing Meetings, Incentives, Conferences, and Exhibitions - offers significant economic benefits, with MICE tourists spending three times more than leisure travellers. Despite its potential, Sri Lanka ...
  • Usability Perceptions of Culturally Adapted Web Pages 
    Rukshan, A.; McGill, T.; Thompson, N.; Murray, D. (f AIS Electronic Library (AISeL), 2021)
    The internationalization of websites should lead to highly usable web pages with excellent user experience. As a result, the understanding and implementation of users’ preferences for functionality, look, feel, and aesthetics ...

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