Browsing URSHRM by Subject "Employee advocacy"

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IMPACT OF EMPLOYER BRANDING ON EMPLOYEE ENGAGEMENT: THE MEDIATING ROLE OF EMPLOYEE ADVOCACY BEHAVIOUR IN THE BANKING SECTOR OF THE HATTON REGION

Dhinesh Kumar, B.; Thevaranchany, S. (Department of Human Resource Management Faculty of Business Studies University of Vavuniya, 2025)

Organisational performance and workforce stability are vital in the banking industry, where employee competence, trust, and commitment play a crucial role. Employer branding has emerged as a strategic approach for attracting ...
THE IMPACT OF LEADER-MEMBER EXCHANGE ON JOB EMBEDDEDNESS: MEDIATING ROLE OF EMPLOYEE ADVOCACY IN THE HOTEL INDUSTRY

Hafsha, H. (Department of Human Resource Management Faculty of Business Studies University of Vavuniya, 2025)

In Sri Lanka, empirical studies on leader-member exchange, job embeddedness, and employee advocacy are still limited. There is a clear gap within this research that must be addressed, namely by examining the impact of ...

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