• Antimicrobial Activity and Phytochemical Analysis of Different Aqueous Extracts of Senna Alata 

  Jeyaseelan, E.C.; Tharmila, S.; Kavitha, R.; Niranjan, K.; Thavaranjit, A.C. (Vavuniya Campus of the University of Jaffna, 2011-11-16)

  Plants are reservoir of wide range of bioactive compounds, which have a major role in the maintenance of human health since ancient time. In this study different form of aqueous extracts (cold, hot and fresh juice) of leaf ...
• An Empirical Study on Relationship Marketing and Customer Retention in Telecommunication industry 

  Sivesan, S. (Vavuniya Campus of the University of Jaffna, 2011-11-16)

  In the contemporary business world, relationship marketing is the heart of marketing. Many professional and academic have defined the relationship marketing in different ways. “Berry was the first one who used the term ...
• A Study on Marketing Problems for Paddy Cultivation in the Thampalagamam Divisional Secretariat Division 

  Priyadharsan, S.; Anton Raj, S.J. (Vavuniya Campus of the University of Jaffna, 2011-11-16)

  This research study investigates the marketing problems for paddy cultivation in Thampalagamam division. According to the discussion we had with the farmers of Thampalagamam (2009), marketing the paddy for high price is a ...
• A Comparative Study on Consumer Preference and Satisfaction Towards Mobile Phone Communication Services of Dialog and Mobitel in the Vavuniya District 

  Inthuza, S.; Mahinthan, T. (Vavuniya Campus of the University of Jaffna, 2011-11-25)

  The telephone system has been modernized after the introduction of the mobile phones which provide effective communication to all with desired persons at any time any place. Today mobile communication industry is rapidly ...
• The Ekects of Innovative ESL Strategies on the Learning of ESL Writing Skiks thzough the Traditional Mode 

  Ravindran, S. (Vavuniya Campus of the University of Jaffna, 2011-11-16)

  Traditional mode of teaching and learning are offered in universities, schools, technical colleges and also in private colleges. In Sri Lanka ESL learning and teaching are provided through the traditional mode from primary, ...

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